Why cant I run cmd.exe from launch application action?

When I use the application action to launch the command prompt the recording runs, finishes with green ticks but the command prompt window doesnt open. I put as executable:
C:\Windows\System32\cmd.exe

When I run the cmd.exe via keystrokes (type win-r/type cmd.exe/keystroke ENTER) it works fine.

I would like to use the launch application action for this because its faster. Is it possible?

Hi Tim,

Yes, this is expected behavior of the program.
cmd.exe cannot be executed via Launch application action, only by Win + R.

Thanks Alesia
Too bad. Do you know why this is the expected behaviour? Any other program can be run with launch application except for cmd.exe?